About CHOICEODM

A Guangzhou-Based Beauty Manufacturer Built for Product Development.

Founded in 2012, CHOICEODM is a cosmetics and skincare OEM/ODM manufacturer supporting beauty brands with formulation development, sampling, manufacturing and packaging coordination.

2012 Established
12,000 m² Facility
300+ Employees
50+ Custom Formulas / Year
Our Company

From Manufacturing Supplier to Product Development Partner

CHOICEODM has developed around one core idea: beauty manufacturing should begin with understanding the product and the brand behind it, not only with filling an order.

Our customer-facing team combines beauty-industry experience with practical manufacturing knowledge. That allows product requirements, samples, packaging decisions and production planning to stay connected throughout the project.

Core Category

Lip Makeup

A key product focus for colour, texture, shine and long-wear development.

Core Category

Powder Makeup

Pressed and loose powder products for complexion, colour and finishing.

Wider Support

Skincare & More

Skincare, eye, base, body and hair-care projects depending on requirements.

Factory Overview Image Area

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Guangzhou Manufacturing Base

12,000 m² Dedicated to Beauty Product Manufacturing

Our Guangzhou facility supports product development, manufacturing, quality control, packaging coordination and repeat production for cosmetics and skincare projects.

01

Production

Manufacturing support for approved formulas and confirmed product specifications.

02

Quality Control

Quality checks across production and finished goods before shipment arrangement.

03

Packaging Coordination

Packaging sourcing, decoration and assembly coordination depending on project requirements.

CHOICEODM cosmetics R&D product development laboratory
In-House R&D

From Product Brief to Formula Confirmation

Product Development

R&D Connected to Real Manufacturing Requirements

Our in-house R&D team develops or adjusts products according to your brief, target market, formula expectations and reference products.

Custom Formulation

Formula development based on product concept, target performance and market requirements.

Sample Development

Samples are prepared for testing, evaluation and refinement before final formula confirmation.

50+ Customized Formulas / Year

Ongoing product development across makeup, skincare and related beauty categories.

Quality & Compliance

Quality Systems Supporting International Beauty Projects

Manufacturing quality, documentation and certification support help brands prepare products for their intended markets.

ISO

ISO 22716

International cosmetic Good Manufacturing Practice standard supporting controlled manufacturing processes.

GMP

GMPC

Good Manufacturing Practice systems supporting cosmetic production and quality management.

Halal

Halal-certified manufacturing support for beauty products targeting Middle Eastern and international markets.

Product Documentation Support

MSDS/SDS and product documentation support can be provided according to product and destination-market requirements.

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CHOICEODM global export markets map
Global Markets

International Experience Across Key Beauty Markets

Our priority markets are the United States, the Middle East and Southeast Asia, with additional customers across Europe, Latin America, Africa and Asia-Pacific.

Priority 01

United States

Priority 02

Middle East

Priority 03

Southeast Asia

Our Team

300+ People Supporting Product Development and Production

Our team spans R&D, manufacturing, quality, packaging coordination and customer project support.

R&D

Formula development, sampling and technical coordination.

Manufacturing

Production, packaging operations and repeat-order support.

Quality & Project Support

Quality checks, documentation and customer-facing follow-up.

Work With CHOICEODM

Looking for a Beauty Manufacturing Partner?

Share your product idea, reference sample, formula requirements, packaging preferences and target market with our team.